SPI International, kompanija u sastavu CANAL+ grupe, ulazi u novo poglavlje svog razvoja u okviru globalne strukture CANAL+ i menja naziv u CANAL+ CONTENT Benelux & Central Europe.
Novi naziv odražava stratešku ulogu kompanije u okviru CANAL+ Benelux & Central Europe, ističući njen fokus na kreiranje sadržaja, razvoj televizijskih kanala, oblikovanje novih brendova i striming servisa na tržištima Beneluksa i Centralne Evrope.
„Novi naziv bolje odražava ono što smo danas, naš strateški fokus i našu misiju da širokoj publici pružimo vrhunske zabavne sadržaje, uz očuvanje vrednosti i identiteta CANAL+ grupe“, izjavio je Erwan Luherne, generalni direktor CANAL+ CONTENT Benelux & Central Europe i izvršni potpredsednik za sadržaj i izdavaštvo u okviru CANAL+ Benelux & Central Europe.
„Ova promena odražava našu ambiciju da dodatno ojačamo prisustvo CANAL+ grupe na tržištu i unapredimo ponudu sadržaja, a istovremeno predstavlja važan korak u realizaciji naše strategije rasta širom Evrope. Transformacija kompanije SPI International u CANAL+ CONTENT Benelux & Central Europe dodatno potvrđuje našu posvećenost razvoju prepoznatljive i konkurentne ponude zabavnih sadržaja“, izjavio je Yassine Bouzoubaa, generalni direktor CANAL+ Benelux & Central Europe.
CANAL+ CONTENT Benelux & Central Europe posvećen je pružanju vrhunskih zabavnih sadržaja publici širom sveta, kao jedan od vodećih pružalaca sadržaja, televizijskih kanala i striming servisa u Centralnoj i Istočnoj Evropi, kao i u jadranskom regionu. Kompanija je specijalizovana za pokretanje i upravljanje brendiranim televizijskim proizvodima, a trenutno u svom portfoliju ima više od 50 televizijskih kanala i dva striming servisa. U središtu njenog poslovanja nalazi se upravljanje celokupnim procesom plasiranja sadržaja, od kreiranja i odabira, preko distribucije, do njegove konačne dostupnosti publici.
ABOUT CANAL+ CONTENT Benelux & Central Europe
CANAL+ CONTENT Benelux & Central Europe spreads entertainment around the world, being one of the major content, TV channels and SVOD services providers in Benelux, CEE and Adria regions. The company is an expert in launching and managing TV branded products, currently operating over 50 channels and 2 streaming services internationally. At its core, it holds the entire journey of a story – from creation and curation, through sales, to its final delivery to a wide audience.
ABOUT CANAL+
CANAL+ is a global media and entertainment company with leading positions in Europe and Africa. Over 40 million subscribers enjoy the CANAL+ entertainment platform, which brings together the best local and global films, live sport, TV series and much more. CANAL+ operates in over 70 countries and has approximately 15,000 employees.
CANAL+ operates across the entire audio-visual value chain, including production, broadcast, distribution, and aggregation. In addition to its Pay-TV and streaming operations in Europe, Africa and Asia, the combined group includes: MultiChoice Group, Africa’s leading entertainment platform; STUDIOCANAL, Europe’s leading film and television studio, with worldwide production and distribution capabilities; Dailymotion, a major international video platform powered by cutting-edge proprietary technology for video delivery, advertising, and monetization; CANAL+ Distribution, a production and distribution company specializing in creating and distributing diverse content and channels; telecommunication services, through CANAL+ Telecom Africa in Africa and CANAL+ Telecom in the French overseas jurisdictions and territories.
Foto: © 2026 CANAL+
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